Can you achieve a successful online launch management of your digital program/product with a clear-cut strategy or process that converts and can be used repeatedly, with tweaks as needed?
Yes! Yes! Yes!
You too can have successful and profitable Launches! Whether you want to launch an online course, membership or customised digital programs! You can impact your tribe and create the success you desire without feeling confused, worn out by your programs, or scattered without a clear focus. I know that your desire to impact your tribe is so heavy that you can’t wait to see their lives transformed. Launching right will help you get to your desired goals.
But how? You may ask? – By working with a Launch Manager.
With online launch management, launching doesn’t have to be all draining, coffee-fueled or exhausting.
It can actually be clear-cut, fun, successful and exciting when you know what to do, how to do it and why you need to do it. This will help inform your decision on the right tools, people, data and processes, not just the strategy.
Strategies are motivating until you reach the point of implementation and management, and then the questions arise: what? How? and why? Followed by overwhelm, stress and shiny object syndrome.
There are more than a thousand ways to launch your digital products or programs, but you can only find out what works for you and your personality when you implement, analyse and take action by launching your digital products with the support of a Launch Manager.
Online Launch Management involves planning and managing the various components of your launch plan and processes to ensure a successful launch that aligns with your personality and brand.
What is Online Launch Management?
Online Launch Management is the expert planning and management of the processes involved in the launch of your digital programs within a specific timeline to your audience in a way that aligns with YOU, YOUR BRAND and RESULTS while still being the visionary CEO that you are. Launch Management has specific deliverables that yield results.
Launch Management is a combination of done-for-you (DFY) and done-with-you (DWY) support service that will take your launch from point ‘A to point Z’, not from point ‘A to point B’, during and after your launch project.
Implementing your launch strategies allows you to focus on the launch activities that only you can handle, so you don’t get overwhelmed, stressed, or bogged down with all the things to be done. Instead, you focus on your strength and prioritise self-care.
Who is a Launch Manager?
A launch manager is an expert who maps out the strategy of a launch and oversees all the steps involved, leading to the launch of the same program. This means that your launch gets planned, integrated into how it’s supposed to play out and gets monitored from start to finish so you can focus on being the Visionary CEO that you are.
Why Launch Management?
You can have a launch manager on your team as a retainer or on a project-based term. The sweet spot is having one launch Manager work with you long term rather than changing per launch because this allows the Launch Manager to understand your business and launch variables that will help you scale consistently.
The benefits of working with a Launch Project Manager weigh more than you can imagine. It’s an investment for your business that yields a significant Return on Investment (ROI).
So, here are the reasons to invest in Launch Management. You will get:
- A Strategic Partner to plan out and run ideas through with, instead of being a lone ranger.
- A confident approach to your offers, enabling you to create more impact.
- Clear and unique launch implementation plan.
- An expert eye that oversees the moving parts of your launch project.
- Time for prioritised and maximum self-care so you can show up authentically.
- Ample time to focus on client-facing activities, audience building and sales.
- A partner who sees to the implementation and management of your launch-related team members.
When do you need a Launch Manager?
In the online business market, a launch manager is needed when you know that you don’t have the capacity to handle your launch alone, even as a first-time launcher. This means that you can hire a Launch manager at any stage of your business, whether as a first-time launch experience or as a frequent launch experience. You may or may not have the strategies, but the moving parts overwhelm you. You can’t just deal with all the sales events, Launch timeline activities, tech and launch deliverables that will guarantee your launch success. There and then, you will know that you are ready. You are prepared to invest in working with a Launch Project Manager.
That’s also where I come in, as a certified Launch Project Manager. I can support you to plan and manage your launch projects with ease without losing your personality or burning out.
Click the button below to book your call spot.
What are Launch Management Deliverables?
I know you are wondering what you will get when you decide to work with a Launch Project Manager. Right? Let me clarify that a Launch Manager’s role is not to generate sales for your launch. Instead, they are responsible for planning and managing the backend Launch timeline events that ultimately lead to sales and sold-out launches. This means that you, as the Visionary, have to bring to the table features that contribute to having profitable launches.
These include:
- Your authentic self/personality
- Audience interested in your offer
- Clear offer
- Messaging that drives the right traffic
- Sales /Email/ Social media copy that converts
- Funnel value ladder that increases customer lifetime
If you don’t have all the items listed above, consider going back to the drawing board because your launch will experience unforeseen mishaps, and you don’t want to be the one contributing to them. I know you have been sold on launching without the variables listed above, but take a step back and see how that’s panned out. Nothing beats an organised and planned-out launch. You can launch without an audience, but your launch goals won’t be geared towards revenue generation; instead, they will focus on evaluating metrics.
Now, when you work with me as your Launch Project Manager, here are the Launch Deliverables you will get:
- Your customised launch plan document.
- Management of the launch deliverables and team members.
- Weekly team meetings with ongoing support during the launch timeline.
- Weekly calls that consist of onboarding, launch planning, progress and optimisation sessions.
- Tracking of all launch-related metrics and the launch wrap-up document.
This does not include:
- Writing your Sales pages or Social Media Content
- Implementation of tech setup
- Video or Image editing
Now, you have an understanding of what? Whyy? And when it comes to Launch Project Management, I invite you to work with me on your next launch project. Let’s create the impact you truly desire with ease, without burnout or losing your personality.
Click the link below to book your spot.